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  • Logo Design in Branding : Design Guide to Typeface and Graphic
    Logo Design in Branding : Design Guide to Typeface and Graphic

    Philip Kotler, the father of modern marketing, once said, "An impressive brand brings intangible assets such as brand premiums and value-added, which are based on the impression of the brand in the minds of consumers." The book starts from the typeface, graphics and colour scheme, breaking down the LOGO to analyse the design process.Commonly used techniques are listed, teaching you how to design an excellent LOGO. Divided into five chapters, this book not only introduces the importance of LOGO design, principles and the conventional process, but also provides an in-depth analysis of the typeface and graphic design in LOGO.The book contains more than 70 excellent case studies from different industries, including some classic cases with detailed design ideas.From knowledge to practice, from explanations to cases, this is a good understanding, comprehensive and practical design guide.

    Price: 35.00 £ | Shipping*: 0.00 £
  • Logo Design
    Logo Design

    A good logo can glamorize just about anything. Now available in our popular Klotz format, this sweeping compendium gathers diverse brand markers from around the world to explore the irrepressible power of graphic representation. Organized into chapters by theme, the catalogue explores how text, image, and ideas distill into a logo across events, fashion, media, music, and retailers. Featuring work from both star names and lesser-known mavericks, this is an excellent reference for students and professionals in design and marketing, as well as for anyone interested in the visuals and philosophy behind brand identity.

    Price: 20.00 £ | Shipping*: 3.99 £
  • Decoding Logos : From Logo Design to Branding
    Decoding Logos : From Logo Design to Branding

    This compelling book takes the reader on a journey showing how each logo has come into being and the process revealing best practices for extending a logo into a complete brand identity system.Logos are becoming increasingly simple, to the point where you might wonder just how much simpler they can get.A subtle tweak to a logotype is starting to feel like too much design.The appeal of a simple logo is that it feels more honest.Using client case studies from renowned designers, this is a must-have book for any graphic designer, student or logo fanatic in a fully revised, updated edition containing interviews with graphic designers in which they share their creative processes and thoughts on how a successful logo should be developed.

    Price: 22.50 £ | Shipping*: 3.99 £
  • Logo Design. Global Brands
    Logo Design. Global Brands

    Following up on the best-selling Bibliotheca Universalis logo manual, this second volume focuses on corporate identity.In a globalized world, more and more symbols convey values ??such as trust, quality, or reliability.This catalog comprehensively breaks down how texts, images, and ideas are condensed into distinctive brands. From airlines and groceries, sportswear and computers, museums, and magazines, to car brands, music labels, pharmaceuticals, and internet portals, this band offers around 4,500 brand logos including complete background information about designers, year of origin, and country, as well as brands and companies.A great reference book for anyone interested in the ideas and concepts that branding is based on.

    Price: 20.00 £ | Shipping*: 3.99 £
  • Do you need to be able to draw for communication design, logo design, and web design?

    While being able to draw can be a valuable skill for communication design, logo design, and web design, it is not always necessary. Many designers use digital tools and software to create their designs, and being able to sketch or draw by hand is not a requirement. However, having a good understanding of design principles, typography, color theory, and layout is essential for all three disciplines. Additionally, being able to effectively communicate ideas and concepts visually is more important than being able to draw realistically.

  • How to design the application portfolio for communication design?

    When designing an application portfolio for communication design, it is important to showcase a diverse range of work that demonstrates your skills and creativity. Include a variety of projects such as branding, print design, digital design, and any other relevant work that highlights your abilities. Organize your portfolio in a clear and visually appealing manner, making it easy for potential employers or clients to navigate and understand your work. Additionally, consider including case studies or explanations of your design process to provide insight into your problem-solving abilities and creative thinking.

  • What is the difference between media design and communication design?

    Media design focuses on the creation of visual content for various platforms such as print, web, and digital media. It involves the use of graphic design, typography, and layout to convey a message or tell a story. On the other hand, communication design is a broader field that encompasses not only visual elements but also verbal and non-verbal communication. It involves creating a cohesive and effective communication strategy through various mediums, including visual, verbal, and experiential elements. While media design is more focused on the visual aspect, communication design takes a more holistic approach to conveying a message or idea.

  • How do I design a logo for business cards?

    When designing a logo for business cards, it's important to keep in mind that the logo should be simple, versatile, and easily recognizable. Start by brainstorming ideas and concepts that represent your business and its values. Then, sketch out some rough designs and choose a color scheme that reflects your brand. Once you have a few options, seek feedback from colleagues or friends to help you narrow down the choices. Finally, make sure the logo is scalable and looks good in both color and black and white, as it will be printed on business cards.

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  • Brilliant Logo - Logo Design Collection By Motif
    Brilliant Logo - Logo Design Collection By Motif


    Price: 36.00 £ | Shipping*: 0.00 £
  • The Logo Design Idea Book
    The Logo Design Idea Book

    Arrows, swashes, swooshes, globes, sunbursts and parallel, vertical and horizontal lines, words, letters, shapes and pictures.Logos are the most ubiquitous and essential of all graphic design devices, representing ideas, beliefs and, of course, things.They primarily identify products, businesses and institutions, but they are also associated, hopefully in a positive way, with the ethos or philosophy of those entities.The 50 logos in this book are examples of good ideas in the service of representation, reputation and identification.

    Price: 14.99 £ | Shipping*: 3.99 £
  • Business Information Systems : Analysis, Design and Practice
    Business Information Systems : Analysis, Design and Practice

    This book aims to equip those in, or entering business to assess the opportunities, limitations and major issues surrounding modern business information systems and to appreciate the way that information systems can aid the realization of business objectives. This book provides students with: good technical coverage, accessible coverage for both business students and computing students, interesting case studies, including a running case throughout the systems development chapters, showing real world application of ideas and technologies, European context and examples PowerPoint slides and additional test questions for Lecturers online. New to this edition? Chapters 10-15 on Systems Development, Analysis and Design have been replaced by new chapters taking an object oriented approach.The structured approach is still summarised in chapter 16 and the content from the previous edition is included in full online in the Companion Website.Case studies, questions and activities have been updated throughout.An introduction or increased focus on current topics such as globalisation, agile methods, E-Business, security and trust, off the shelf solutions, CRM, legacy systems integration, business intelligence, data warehousing and data mining.

    Price: 74.99 £ | Shipping*: 0.00 £
  • CodeCrafted : Generative Design in Branding
    CodeCrafted : Generative Design in Branding

    CodeCrafted is your window into the future of branding, where innovation meets creativity in a seamless dance of code and pixels.We live in a fast-paced digital world, and one thing is obvious—algorithms and data make the world go round, and have certainly had a transformative impact in the realm of design.From cutting-edge interactive installations that engage the senses to print products that challenge traditional design norms, the synergy of programming, technology, and design come together to form interactive, attention-grabbing visuals that continue to evolve to keep audiences engaged and excited, and adapt seamlessly across mediums and applications.Explore the intricate process of establishing generative and parametric patterns, where each line of code breathes life and weaves intricate visual systems that craft new dimensions for brands and identities.

    Price: 35.00 £ | Shipping*: 0.00 £
  • How can one imagine communication design?

    Communication design can be imagined as the art and science of creating visual and verbal messages that effectively convey information, ideas, and emotions to a specific audience. It involves the strategic use of typography, imagery, color, and layout to communicate a message clearly and persuasively. One can imagine communication design as the process of crafting visual and verbal elements into a cohesive and impactful communication piece, whether it's a logo, website, advertisement, or publication. It requires a deep understanding of the audience, the message, and the medium in order to create designs that resonate and engage.

  • What are your experiences with communication design?

    As an AI language model, I don't have personal experiences, but I can tell you that communication design involves creating visual and textual content to effectively convey a message to a specific audience. This can include designing logos, websites, advertisements, and other marketing materials. I have been trained on a wide range of communication design principles and can help generate content that is visually appealing and effectively communicates a message.

  • Who is responsible for the design of the last identity card?

    The design of the last identity card is typically the responsibility of a government agency or department that oversees identification and documentation. This may involve collaboration with graphic designers, security experts, and other relevant professionals to ensure the card meets security standards and is visually appealing. The design process may also involve input from stakeholders and the general public to ensure the card meets the needs and expectations of its users.

  • How can I design business cards?

    Designing business cards involves several key steps. First, consider the information you want to include such as your name, job title, contact information, and company logo. Next, choose a design that reflects your brand identity, using colors, fonts, and graphics that align with your business. Make sure the text is clear and easy to read, and consider using both sides of the card to maximize space. Finally, consider printing options such as paper quality, finish, and size to create a professional and memorable business card.

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